Start Up: From Idea to Open For Business -
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Start Up: From Idea to Open For Business

Our expert panel shares insights and answers your questions about launching a successful start up small business.


Turn your business idea into a reality! Our expert panel shares insights and answers your questions about starting a successful small business. Learn the key steps to launching a successful business, from idea to launch.  Our speakers guide you through the process of turning your idea into a successful start up business.

Meet the Experts

Sheneka Frieson

Get ready to be inspired by the amazing Sheneka Frieson, the successful owner of Romares Apparel based in Tuscaloosa, Alabama. Sheneka’s journey to entrepreneurship started in high school, and since then, she has become a shining example of hard work and determination. With a Business Management degree from Huntington College and years of experience as a former Ambassador of the Chamber of Commerce of West Alabama, Sheneka launched Romares Apparel in 2017 and has since expanded her business to offer plus-size clothing sizes, home decor, and merchandise from various colleges. Her passion for meeting people who share fond memories of their alma mater is second to none. We are thrilled to have her here today to share her expertise and inspire us to never give up on our dreams.

Oren Shani

Oren Shani is a credit advisor and certified business coach with Accion Opportunity Fund. Oren has 10+ years of experience managing businesses and advising other business owners. He started, managed, and expanded his own business, providing disability accommodations for live events across the country. He now helps entrepreneurs launch and grow their own businesses. You can sign up for a free coaching session with Oren or any of our amazing business coaches here.

Mona Symone

Mona Symone is an advocate against child bullying and the owner of the empowering brand, I’m Just Me. What started as a blog to help parents deal with their children being bullied has transformed into a full-fledged brand that empowers both children and parents to stand up to bullies. Mona’s Shopify store and blog are filled with anti-bullying merchandise that empowers children to unleash their true talents, build their confidence, and spread positivity through strong affirmations. Her mission is to end bullying once and for all, and she is dedicated to providing resources to combat bullying and empower children to fight back while keeping their confidence intact. Mona is also an author of the children’s book, “One Brave Knight,” which teaches kids to face their fears of sleeping alone.


In This Start Up Webinar, You Will Learn:

  • How to develop a business plan and what should be included in your business plan
  • How to identify your target market, learn more about your industry, and reach your target customer
  • How to create a brand identity and brand values
  • How to find funding sources for your start up business and how to choose the best funding source for your needs
  • How to overcome common challenges faced by small business owners

Hear from experienced small business owners and gain valuable insights and practical advice to help you achieve your goals. Take the first step towards turning your idea into a thriving start up business

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