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Build Your Business Plan Blueprint

Craft your business plan blueprint: write, refine, and execute your business plan.

Business owners working together to build their business plan blueprint

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AOF Advisors

Your Business Plan Blueprint

A business plan is your decision-making guide, not just a document. This session teaches you how to write a practical plan that supports your goals and helps you stay focused. You will also learn how AI tools can help you draft, revise, and improve your plan so it is clear, compelling, and useful.

Meet the Speakers

Anjuli Garcia

Anjuli Garcia is the Creative Director of Studio Junk, a brand and web design studio she created in 2020 after a bold career reset from the music industry. With a distinct creative voice and a community-first mindset, she built a studio where clients, creatives, and communities unite, syncing with businesses that share a passion for joyful impact. Whether working with for-profit brands or nonprofits, she champions each one to genuinely embody their vision through thoughtful creativity. The studio’s work has been featured in Forbes, SXSW, The Boys & Girls Club, the WSJ, and more.

Angelina Ramirez

Angelina Ramirez is a marketing and business development leader with over 20 years of experience driving brand growth for Fortune 200 companies, start-ups, and nonprofits. She successfully spearheaded strategic marketing initiatives at American Express, PepsiCo, and Philip Morris, leveraging consumer-centric analytics to craft impactful brand strategies. As the former Executive Director of the Washington Heights Business Improvement District, she played a pivotal role in advancing economic development for over 3,000 small businesses in Northern Manhattan. Currently, as the Founder and President of The AMLBYN Group, Angelina excels in delivering strategic marketing and communications solutions for government agencies, nonprofits, and small businesses. 

How to Build Your Business Plan Blueprint

The speakers discuss topics including:

  • Why should I create a business plan?
  • How do I create a business plan?
  • What will a business plan help me do?
  • What is a SWOT analysis and how does it help me reach my business goals?
  • How do the 3 C’s (Company, Competition, Consumer) impact me business?
  • How can I think about my business’ target audience more deeply?
  • What is the difference between target customer, brand identity, and brand culture?
  • How can I use AI to build my business plan blueprint?
  • What’s the best way to do market research for my business?
  • How can I turn my vision into practical steps?
  • Do I really need to write my goals in SMART goal format?
  • How often should I review and revise my business plan?
  • Why is asking myself “Why does my business exist?” useful for business planning?

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