Initiatives for the Slow Season: Making the Most of Slow Sales Periods - Accion Opportunity Fund Initiatives for the Slow Season: Making the Most of Slow Sales Periods - Accion Opportunity Fund
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Initiatives for the Slow Season: Making the Most of Slow Sales Periods

Slow seasons don’t have to mean stagnant growth.

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Join our insightful webinar, Initiatives for the Slow Season: Making the Most of Slow Sales Periods, where we provide creative strategies for boosting revenue, strengthening customer relationships, and using downtime productively to prepare for future opportunities. Learn how to turn slow sales periods into a time for
innovation and growth.

Meet the Experts:

Meet Our Speakers:

Sheneka Frieson: Get ready to be inspired by the amazing Sheneka Frieson, the successful
owner of Romares Apparel based in Tuscaloosa, Alabama! Sheneka’s journey to
entrepreneurship started in high school, and since then, she has become a shining example of
hard work and determination. With a Business Management degree from Huntington College
and years of experience as a former Ambassador of the Chamber of Commerce of West
Alabama, Sheneka launched Romares Apparel in 2017 and has since expanded her business to
offer plus-size clothing sizes, home decor, and merchandise from various colleges. Her passion
for meeting people who share fond memories of their alma mater is second to none. We are
thrilled to have her here today to share her expertise and inspire us to never give up on our
dreams.

Chad Patterson: Chad Patterson is a business executive and strategic visionary, with 15+ years
of experience in finance, sales, and marketing. Chad has successfully founded three ventures
and is passionate about helping small business owners and entrepreneurs scale their ventures
In this conversation, we’ll discuss creative strategies to manage the slow seasons in your
business by strengthening customer relationships, exploring creative sales growth strategies,
and navigating seasonal sales fluctuations.
Our experts will answer questions like:

  • What are some creative or unexpected strategies to bring in revenue during a slow
    season?
  • How can you strengthen customer relationships when they aren’t actively buying?
  • What are some tips for adapting your marketing strategy for slow seasons?
  • How can you incorporate productive strategies during the slow seasons for long term
    growth?
  • And so much more!

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